Importance of Identity

Edited by Admin Users | Updated: Wednesday, 9 October 2019, 7:48 AM

By James Kinuthia Kinuthia

James Kinuthia Kirumba a young energetic African, raised in sub-urban town in Kenya. He grew up in Eldoret, Kenya a cosmopolitan town where he took his kindergarten and primary school studies until he was affected with election violence that stroked his home town in year 2007. His family had to shift to a different town for safety. He finished his high school studies and went back to his home town to pursue Bachelor of Commerce in Accounting at Catholic University of Eastern Africa, A.M.E.C.E.A Gaba Campus where he graduated in October 2018.

James discovered his passion in art while in campus and his adventure in designing began as a hobby. Once he bought bookmarks from a designer sold to his campus mates and within an hour he had finished selling the bookmarks! He saw an opportunity that he could exploit with. he went and bought more but this time different designs so that if he could appeal to even those who had bought the first batch.That went on until he ventured into business cards design and here is when his designer got so occupied with other work that he could not manage James orders. This was a booming business recession point, in fact he had not named it.

At this point he was frustrated because he had orders he had not delivered and his trusted reputation of having quality and timely products was at stake, he made a decision to call all clients and tell them that his “machine broke down” to avoid further inconvenient This time James had to learn how to do graphics and design and here is where Meskith Creations was found a corporate branding company, which offers graphics and design services, operation and marketing consultation services. A company that has a Vision to be world class creators, whom Nurture  & bring Beauty of Imagination into Reality. Through its Mission of Offering Quality Designs that fulfill your Dreams inspired with  Innovation, Creativity and Wholeness. Guided by the Values; Integrity  Originality, Punctuality, Decency and Prayers.

Through Meskith creations, James has been able to support upcoming organizations and Non-profit Organization such as Care and Help Gloria Foundation which is based in Rwanda which helps street children and needy children in getting basic education. This has helped organizations create their presence in the map because identity wins trust, shows the organizations motives and direction as well.This has not stopped there James is a life member volunteer at Kenya Red Cross Society where he has learnt a lot about humanity, impartiality, neutrality and independence.

James was accepted at Young African Leadership Initiative (YALI) Regional Leadership Center East Africa Cohort 28, year 2018 “My participation in the YALI Regional Leadership Center East Africa gave me a wakeup call; It gave me the confidence, communication skills, support network that I never had, drive to do what I have always wanted to do and whatever it takes to make Africa great by bringing out the beauty of everyone out to the world. It literally changed my life.” He said.

More opportunities are coming James’ way he is working with Dowe Music & Arts, Ben Kuku Ltd, Kenya Alumni chapter of YALI, Teams Africa, Power Space 1, Youth Empowerment Program Initiative (YEPI) and Imara Jamii Organizations.


For more information on Meskith Creations,
kindly see: www.meskithcreations.com 
instagram page; @meskith.creations
facebook page: meskith creations.

Some of the works he has done:

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